The “Aroma Mission” or “National Aroma Mission” is one program that aims to encourage the cultivation of aromatic plants and the manufacture of essential oils in India. The Ministry of AYUSH (Ayurveda, Yoga & Naturopathy, Unani, Siddha, and Homoeopathy), Government of India, has launched the Aroma Mission with the aim of fostering the growth of aromatic plant cultivation, raising essential oil production, and assisting the aromatic industry.
The Aroma Mission’s primary goals typically consist of:
Aromatic Plant Cultivation: The objective is to encourage the growth of aromatic plants with high essential oil content. Depending on the region’s agro-climatic compatibility, it promotes farmers to grow aromatic crops like rose, lavender, lemongrass, vetiver, patchouli, and others.
Production of Essential Oils: The Aroma Mission seeks to boost the production of essential oils through the planting of aromatic plants. In order to increase the yield and quality of essential oils derived from aromatic plants, it encourages the adoption of contemporary growing techniques, agro-technology interventions, and post-harvest processing methods.
Market Promotion and Value Addition: The plan places a strong emphasis on creating connections in the market and adding value for aromatic plant and essential oils. It focuses on opening up new markets, setting up facilities for processing essential oils, assisting in the creation of quality standards, and promoting the manufacturing of products with added value including fragrances, cosmetics, herbal remedies, and aromatherapy oils.